Land Appraisal Services You Can Trust:

Accurate, Reliable, Agricultural Land Appraisals

 

In agriculture, accurate land valuations are essential for informed decision-making—whether you're managing an estate, transferring land to family, buying or selling property, gifting property, or navigating legal complexities. 

Hertz Appraisal Services delivers high-quality agricultural land appraisals backed by decades of experience, regional expertise, and a deep understanding of the rural land market. We offer prompt, professional service and provide reports that are easy to understand and withstand scrutiny.

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Why Land Appraisals Matter for Farmland Owners

Appraisals are more than just a number—they’re a critical part of:

  • Estate Planning and Settlements: Establishing fair market value and stepped-up basis for inherited farmland.

  • Gifting and Family Transfers: Determining accurate values for IRS reporting and family trust structuring.

  • Buying and Selling: Helping buyers and sellers make informed decisions with confidence.

  • Legal and Financial Needs: Supporting litigation, asset management, and financial reporting with well-supported values.

Our certified farmland appraisers understand the financial and emotional implications that farmland ownership can carry. That’s why every appraisal we provide is delivered with care, clarity, and professional integrity.

 

Who We Serve

We work with a variety of clients across the Midwest, including:

  • Individual landowners and heirs
  • Attorneys and estate planners
  • CPAs and financial advisors
  • Trust officers and fiduciaries
  • Investors and corporate landowners
  • Lenders and financial institutions

We proudly serve clients in Iowa, Illinois, southern Minnesota, western Indiana, and southern Wisconsin.

 

Types of Property Our Land Appraisers Evaluate

Every farmland property is unique—and so are the requirements for accurately appraising them. Our team has the experience and tools to assess a wide variety of property types, including:

  • Row crop farmland
  • Farms with wind turbines or solar panels
  • Recreational land
  • Improved rural properties (with buildings or infrastructure)
  • Development land on the edge of expanding communities
  • WRP wetlands and land enrolled in conservation programs
  • Properties with conservation easements

 

Our Appraisal Process: What to Expect

Here’s what you can expect when you work with Hertz to appraise your property.

Step 1. Initial Consultation

We listen to understand your needs, deadlines, and objectives. Whether you’re in the early stages of estate planning or facing a tight deadline for a land sale, we adapt to your timeline.

 
Step 2. On-Site Inspection

A certified appraiser visits the property to gather detailed information, assess physical characteristics, and note any improvements or encumbrances.

 
Step 3. Marketing Analysis

Using comparable sales data, land trends, and market conditions from our extensive network of real estate professionals across the Midwest, we develop a well-supported valuation.

 
Step 4. Report Delivery

We deliver a comprehensive report using the Uniform Agricultural Appraisal Report (UAAR) format. 

 

 

Our reports are:

  • Easy to read and understand
  • Compliant with USPAP (Uniform Standards of Professional Appraisal Practice)
  • Designed to answer common questions and address potential challenges before they arise

 

 

How Our Farm Appraisers Determine Value

Every agricultural appraisal we complete is built on sound methodology. We consider:

Farmland real estate professionals discussing property details at sunset with field in background

Sales Comparison
Approach

Evaluating recent comparable sales of similar farmland in the area.

Farmland real estate team members at community auction, representing Hertz auction

Income
Approach

Estimating the property’s potential income from cash rent or crop share leases.

Historic farmland consultation meeting among landowners and real estate professionals in the field

Cost
Approach

Applied in select cases where improvement values must be determined independently.

Our team analyzes local land sales, market trends, yield potential, and property-specific attributes to develop a well-supported valuation that reflects true market value.

 

Estate and Tax-Focused Appraisal Expertise

Estate settlements can be emotionally and financially complex, especially when farmland is involved. We specialize in appraisals for:

  • Estate tax liability
  • Step-up in basis calculations
  • IRS Section 2032A valuation requirements for qualified agricultural property

We work hand-in-hand with attorneys, CPAs, and fiduciaries to deliver compliant, defensible reports that ease the burden on families and legal representatives alike.

 

Serving Landowners Across the Midwest

 

Hertz Appraisal Services is proud to serve agricultural landowners in Iowa, Illinois, southern Minnesota, western Indiana, and southern Wisconsin. With local appraisers stationed throughout the region, we understand the characteristics, trends, and structures unique to each state and county. Our team stays current on local zoning laws, drainage patterns, lease structures, and farmland quality indexes to ensure each appraisal is rooted in regional expertise.

 

What Sets Hertz Land Appraisers Apart

 

Farmland real estate professionals discussing property details at sunset with field in background

Certified
Experts

Our appraisers are certified and highly trained, with deep local knowledge and a network that spans multiple states.

Farmland real estate team members at community auction, representing Hertz auction

Midwest Market
Access

Hertz Real Estate actively list, manage, and sell farmland, giving us real-time insight into local market dynamics.

Historic farmland consultation meeting among landowners and real estate professionals in the field

Clarity &
Transparency

Our reports are logical, easy to understand, and customized to each client’s unique situation.

Landowner using precision agriculture technology to manage farmland investment

Professional
Representation

We treat your land and your goals with the utmost respect. We understand that appraisals often involve sensitive situations, and our team represents you with discretion and care.

Multi-generational farmland family preserving agricultural legacy in rural Iowa

On-Time
Delivery

We recognize that time is critical. Our team meets deadlines without compromising quality.

Hertz Real Estate Services team at land auction site for 151-acre farmland sale in Iowa

Cost-Effective
Accuracy

While our fees may not be the lowest, our valuations are accurate, well-supported, and may save clients thousands in the long run.

 

Meet Out Farmland Appraisal Team

 

Our team of certified agricultural appraisers brings decades of experience in rural land valuation. Many hold advanced designations through organizations such as the American Society of Farm Managers and Rural Appraisers (ASFMRA). With boots-on-the-ground knowledge and Midwest market insight, they understand the nuances of ag land in today’s economy.

Each team member is committed to delivering ethical, high-quality appraisals that landowners, attorneys, accountants, investment professionals, and institutions can rely on.

Meet Our Team

 

Beyond Traditional Appraisal

 

In addition to certified appraisal reports, we also offer non-appraisal valuation consultations in many of our service areas. These informal services can help you make strategic decisions when a full appraisal isn’t necessary. Whether you’re considering a sale, gifting land, or succession planning, we provide the insight you need.

 

 

What Our Clients Say

“Excellent business, trustworthy and professional! Wouldn’t use any other appraisal service!"            -Landowner in Illinois
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Want to explore more testimonials and learn about other client stories? Visit our Client Testimonials page and learn more.

Client Testimonials

 

Ready to Get Started?

Let’s put your land goals into action. Whether you’re ready to buy, sell, or just exploring your options, we’re here to help.

 

 

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